Digital Tipping Point

Last year, Admiral’s partner K3 worked with Hitachi to survey apparel and footwear brands across Europe to find out what the fashion brands who thrived most in 2020 had in common. The research deep dives into the following key areas:

  • Why a strong digital foundation is critical to a strong digital strategy
  • What challenges fashion retailers face in their efforts to meet customers through digital channels
  • How fashion retailers can tackle challenges to digitalization head on
  • How to build a strong case for a digital foundation that supports visibility and growth

The result was a comprehensive guide to understanding the reset moment that fashion and retail experienced in the wake of the pandemic.

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Fashion's Digital Tipping Point: Insights from 300 fashion and apparel retailers.


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Why a strong transformation strategy needs a strong digital foundation


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